Communications in the Time of Covid: Shifting Tactics
Join us as Damage Prevention and Public Awareness practitioners share their response to an evolving situation that has no playbook.
The COVID-19 pandemic has had major ramifications on everyday life and the way Industry communicates Damage Prevention with target audiences and stakeholders. Meetings that might once have been face-to-face, or, in a group setting, have moved online.
The pandemic has also changed the way we do business, travel and interact with each other and the long-term effects are unfolding before us. How we do we adapt? What will be effective?
This webinar is designed to present and discuss current communication tactics amid shifting landscapes.
Caroline Beaudry, Public Affairs, TC Energy
Based in Quebec, Caroline Beaudry is the senior lead - Public Affairs for TC Energy. After completing a master’s degree in environment, Caroline began her career in 1998 at TQM Pipeline on the environment team. While at TQM, she held roles in community and landowner relations. In 2005, Caroline joined TC Energy where she was responsible for community relations in Quebec, while also holding positions in media relations and Indigenous relations. Over her 15-year career at TC Energy, she has participated in the development of several energy projects, including: gas and oil pipelines, wind power projects, and an LNG terminal project. She also works on the operations of existing TC Energy/TQM Pipelines in Quebec leading the community relations and the public awareness activities.
Cole Thomson, Community Relations, TC Energy
Cole Thomson is the Community Relations lead for the 2021 NGTL System Expansion Project along with various renewable and emission-less power projects and has proudly been part of the TC Energy team since 2014. He joined TC Energy as an experienced engagement and Indigenous consultation professional with experience working on large mining projects as well as oil and gas regulation. Cole has a master’s degree in Communications and is a certified Social Responsibility and Sustainability professional. Building sustainable, long-lasting relationships with communities and finding mutually beneficial paths forward in development are his passion.Anji Hardy, Communications Specialist, TC Energy
Since joining TC Energy in 2015 as an experienced hire, Anji has held a variety of roles within Supplier Lifecycle Management, Corporate Communications and Sustainability. In her current role she supports Canada Gas, project and engagement communications, and draws from her experience to create impactful and meaningful communications. Anji is also pursuing her Master’s in Environmental Practice and Sustainability from Royal Roads University and has a Bachelor of Arts in Communications from the University of Calgary.
Derrick Mann, Vice President, Engineering, Integrity and Construction, Regina Saskatchewan
Derrick began his career with TransGas in 1999 as a co-op student while completing his Bachelor of Applied Science Industrial Systems Engineering degree at the University of Regina. He joined SaskEnergy/TransGas full-time in 2001 and has since held roles in many areas of the company. Including Integrity Engineering and Operations. In his current role, he is responsible for the engineering. Technology, integrity and construction of SaskEnergy and TransGas facilities.
As Vice President, Engineering, Integrity and Construction, Derrick brings leadership and experience from various industry associations such as the Canadian Energy Pipeline Association (CEPA), the Canadian Standards Association (CSA), and Pipeline Research Council International (PRCI) and has worked extensively with other government entities to improve the safety and reliability of energy systems in Saskatchewan communities.
Laura Dale, Director of Preventable, The Community Against Preventable Injuries, BCIRPU
Laura Dale joined the BCIRPU in 2020 as the Director of The Community Against Preventable Injuries (Preventable). She is responsible for the development, implementation, and evaluation of strategies to enhance the Preventable campaign. She sets strategic priorities and manages the campaign operations, including the maintenance of a robust partnership framework.
Laura brings a breadth of academic and professional experience spanning the insurance, healthcare, not-for-profit, and charity sectors. With a Bachelor of Arts in Health Studies from Queen’s University and a Masters of Science in Population and Public Health from the University of British Columbia, Laura is motivated to translate the latest health research into evidence-based decisions for injury prevention programming.
When Laura is not working, she enjoys eating her way through Vancouver’s restaurant scene and jogging along the seawall. She is also a serial collector of incomplete “do-it-yourself” home projects.
Michelle Petrusevich, MA, Public Safety Manager, FortisBC
During her fourteen-year tenure with the Company, Michelle’s held a number of roles. In her current position of Public Safety Awareness Manager, she is responsible for managing public safety awareness portfolio which includes a number of programs and initiatives for both natural gas and electric divisions. Michelle chairs the Education Committee for BC Common Ground Alliance and an active member of the Canadian Common Ground Alliance Education Committee as well as the Public Awareness Sub Work Group at the Canadian Energy Pipeline Association. Michelle is an avid traveler (when that’s a thing) and a foodie. On the weekends, you can find her with her two sons, exploring Greater Vancouver’s many hidden attractions. She holds a Bachelor of Arts and a Master’s Degree in Communications from Simon Fraser University in Vancouver and recently graduated from the Justice Institute of BC with the Certificate in Advance Facilitation and Consultation. She is currently pursuing her Certificate in Project Management at UBC.